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Just like rice or wine, the true flavor and quality of matcha are not determined by the cultivar itself, but by its "Terroir" (the specific environment, soil, and fertilizer where it was grown) and the traditional art of "Gogumi" (master blending). Even the exact same Samidori cultivar will taste completely different depending on whether it was grown on a fertile riverbank or in a foggy mountain.
At Marutake Ebisu, we don't sell the kind of shallow matcha that can be defined merely by a cultivar name. We proudly sell the profound history of authentic Terroir and Gogumi crafted by historic Uji tea masters.
The Biggest Misconception Among Matcha Enthusiasts
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To a true tea professional, an "Organic" label is meaningless if the taste is bitter and thin. In Japan, we are often surprised that visitors buy lower-quality tea simply because of a label. At Maru Take Ebisu, we choose Safety and Taste over marketing buzzwords.
Why we prioritize Flavor and Safety over Labels:
Nutrients for Umami: To achieve the pinnacle of "Uji Umami," tea leaves require high-quality nutrients to produce Theanine?the amino acid responsible for matcha's natural sweetness and relaxing effects. It is currently impossible to reach this level of flavor and richness using 100% organic methods.
World-Class Safety Standards: Japan's pesticide regulations are among the strictest in the world. Our tea leaves undergo rigorous monitoring and testing by the Kyoto Prefecture and JA (Japan Agricultural Cooperatives). Residue levels are consistently far below international safety limits.
Family-Trusted Quality: We only sell what we?and our own families?drink every day with total peace of mind. We invite you to experience the profound, authentic taste of Uji tea, backed by science and tradition.
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Japan's tap water is naturally soft, making it the ideal partner to unlock the deep "Umami" of Uji tea.
If your local water is hard (common in Europe/US), follow these professional tips:
Ion-Exchange Filter: Use a pitcher filter (like Brita) to reduce water hardness.
The "Long Boil" Trick: If you only have tap water, boil it for 3?5 minutes without the lid. This can slightly reduce temporary hardness and remove chlorine.
Check the Label: If buying bottled water, look for "Soft Water" or a TDS (Total Dissolved Solids) below 50mg/L. Avoid "Mineral Water" for the best flavor.
Don't let hard water ruin your premium tea. A small change in your water will bring you closer to the authentic taste of Japan!
However, matcha is sensitive to light, heat, moisture, and oxygen. Its color, aroma, and flavor may deteriorate depending on how it has been stored. Please check whether the package has been opened and carefully assess the product's condition before use.
Do not consume the matcha if it shows signs of moisture, mold, an unusual odor, or any other visible deterioration.
Once opened, we recommend consuming it as soon as possible, regardless of the best-before date.
Sift (Crucial): Sift 1.5g to 2g (about 2 bamboo scoops) of matcha into a bowl to remove any clumps. This is the secret to a smooth, creamy froth.
Water Temp: Prepare hot water at 80°C (176°F). Never use boiling water (100°C), as it will burn the delicate tea leaves and create unwanted bitterness.
Whisk: Pour about 70ml to 80ml of water. Using a bamboo whisk (Chasen), whisk vigorously in a zigzag "M" motion until a fine, creamy foam forms on the surface.
Savor: Inhale the fresh aroma first, then experience the deep "umami" flavor that only our "Grind-to-Order" matcha can provide.
Our Commitment: We never use third-party heated warehouses. Unlike mass-market retailers, we fulfill every order directly from our own temperature-controlled facility. We treat matcha like a "living" product to ensure its vibrant color and aroma.
The Golden Rule: Use the Fridge.
Always Fridge: Store it in the refrigerator (or vegetable drawer).
The "Wait" (Crucial): After taking it out, wait 20?30 mins before opening. Opening a cold tin in a warm room causes "condensation," which can ruin the tea.
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Our Pro Tip: For the best flavor and color in your cakes or lattes, we recommend our "Practice Rank" (Entry-level Ceremonial) matcha. While high-end tea for ceremony is too delicate for baking, low-quality baking grade is too bitter. Our practice-rank matcha (around JPY 1,500?2,000 per 40g) retains its profound umami and vibrant aroma even when mixed with cream or milk.
Why "Cheap Baking Matcha" is a risky choice. Read the honest truth:
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While matcha naturally contains components such as catechins and caffeine, our products are not intended to diagnose, treat, cure, or prevent any disease.
We recommend enjoying matcha as part of a balanced lifestyle and traditional tea culture.
As you agreed by checking the box "No delivery date/time specifications available" during checkout, any requests entered in the "Notes" section will be completely disregarded.
Please be advised: If a shipment is refused due to the lack of delivery scheduling, the customer will be held liable for the full cost of the products and all associated shipping fees (both ways).
However, please note that for all international shipments, an invoice (showing the price) is legally required by customs authorities and must be attached to the outside of the box. Aside from this legal requirement, it is perfectly safe for gifting!
[Our Freshness Guarantee]
For your peace of mind, we guarantee that all matcha shipped will have a minimum of 2 months (60 days) remaining until its best-before date at the time of dispatch.
[Important Note on International Shipping]
Please be aware that international delivery can sometimes take 2 to 3 weeks depending on the destination (e.g., remote areas, customs clearance delays, or global logistical disruptions). We appreciate your understanding.
Once opened, please store it in the refrigerator and consume it within 3?4 weeks for the ultimate tasting experience.
Since international shipping involves complex documentation and handling, these taxes are allocated toward the international shipping and handling costs. We appreciate your understanding that the price at checkout is final.
8% (Reduced Tax Rate): Applied to food items, such as our matcha and Japanese tea.
10% (Standard Tax Rate): Applied to non-food items, such as tea whisks (Chasen), tea bowls (Chawan), and other accessories.
All prices shown are the final gross prices including these respective taxes.
Yes. We can deliver to hotels and other accommodation facilities in Japan, provided that the facility agrees to accept parcels on your behalf.
Before placing your order, please confirm with your accommodation that they can receive and hold the parcel for you.
Please provide all of the following information:
- Postal code: 7-digit Japanese postal code
- Prefecture: Tokyo, Kyoto, Osaka, etc.
- City / Ward: City, ward or municipality
- Street address: District, block and building number
- Building / Hotel name: Full official name
- Room number: If already assigned
- Recipient name: The same full name used for your reservation
- Check-in date: Your scheduled arrival date
- Telephone number: The accommodation’s Japanese telephone number
Correct address format
〒[7-digit postal code]
[Prefecture], [City / Ward], [Street address]
[Full hotel name], Room [room number]
Guest: John Smith
Check-in: September 10, 2026
Tel: [Japanese telephone number]
Examples we cannot accept
○○ Hotel, Tokyo
John Smith
Shinjuku, Tokyo, Japan
Please deliver to my hotel.
A Google Maps link or the name of the accommodation only
The hotel name alone, an incomplete address, a map link, or an address without the guest’s reservation name is not sufficient for delivery.
We will ship your order to the address exactly as entered at checkout. We do not verify whether the address, hotel information or reservation details are correct.
The customer is responsible for any delays, failed delivery, returns or additional shipping costs caused by incomplete or incorrect information, refusal by the accommodation, or delivery outside the period of stay.
For information regarding current regulations and customs, please contact the local office of your chosen delivery service. Please note that these regulations are subject to change at any time.
These charges are legally mandated by your local authorities, and we have absolutely no control over them.
We do not receive a single cent of profit from these taxes. These payments go directly to your government. It is your responsibility as a citizen/resident to settle these fees to receive your package.
Please note that adjustments can only be made before the order has been shipped.
Additionally, registered users can view their tracking information anytime by logging into their account and checking their Order History.
However, in the case of defective items or incorrect orders, we will provide support if contacted within 5 days of delivery. Please email us at info@maru-take-ebisu.jp with photos of the issue. After this period, we may not be able to assist.
While we ship all orders promptly, international logistics can be severely affected by factors entirely outside of our control. These include geopolitical conflicts, global logistical disruptions, extreme weather, and strict customs inspections in your country.
Deliveries to certain regions (such as the Middle East or remote areas) may experience significant delays of several weeks. By placing an order, you acknowledge and accept these potential transit times and the risks associated with international shipping. We appreciate your patience and understanding.